- Blog
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- 03/06/11 Winter Project film trip in Anderöja, Norway
- 30/05/11 I didn't win this time either...!
- 30/05/11 A happy end of season
- 05/27/11 Winter Project S03E06
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- SOS extends its cooperation with all team riders 11/02/10
- Mosse and Christine on the podium! 05/24/10
- SOS increase sales 04/21/10
- Matilda wins Freeride World Qualifier 03/29/10
- Jeppe did it in Åre 03/12/10
- Oscar Scherlin wears SOS 01/14/10
- Matilda Rapaport joins SOS 01/13/10
- SOS with new distributor in Austria 12/23/09
- Adam joins the SOS team 12/12/09
- SOS partner up with Ski Lodge Engelberg 11/18/09
- Christine Hargin signs with SOS 09/25/09
- Sverre joins Sportswear of Sweden 08/14/09
Sverre joins Sportswear of Sweden
- I am very happy to announce that Sverre Liliequist has chosen to join our team, says Mikael Sundström, CEO of SOS. Our goal is to bring back SOS to its roots. A ski brand made for skiers by skiers, and we believe that Sverre will be a great contribution.
Sverre and everyone who works with SOS are driven by passion of skiing. - That is why I decided to join. For me SOS is a rebellious ski brand that represents joy. I have a good relationship with the entire gang and I feel we speak the same language " says Sverre.
SOS has over the years made itself known as a brand in strong colors. Although the colorful clothes attract Sverre, there are two colors in particular that he feels for the most. Blue and yellow. I spend most of my year abroad, therefore it feels great that I will be wearing cloths out of Sweden, says Sverre. There is always a friendly rivalry between all the riders on the tour. Which makes you keen to highlight where you come from.